Google's game changing Cloud Jobs API

Not wanting to be left out of the global HR industry, Google has once again shown how dominatingly powerful and ahead of the game their brand is. By releasing their very own toolkit which enhances recruitment technology services and products, they have created their specific space in a very saturated market. Not actually adding to the list of available job boards, they are providing a software, built on their expertise and prowess, to improve applicant tracking system, job board and career site solutions. This one of kind and innovative product is predicted to dominate the industry and it has already secured their newly created position in the recruitment technology business.

Nowadays the recruiting process is densely polluted with many poor quality searching and job posting tools which block up feeds with irrelevant and sometimes even out of date offers. Job seekers are finding it increasingly more difficult to find the job ads that fit their personal experiences and specific needs. That is why Google has decided to stream line the hiring process for recruitment campaigns and improve candidate experience with their own HR technology.

Long gone are the days when job seekers would be recommended offers that had nothing to do with their search. Linking up job positions with the right candidates will be made more thorough and accurate with Google’s new technology. Job ads that use industry specific language and that often are not searched for by job seekers because of the vocabulary barrier, will appear more in Google’s improved job results. It will also provide a more relevant and smarter search by using the key word combinations that match directly to the input and by studying the relation between job titles, skills and experience.

For job seekers, when job suggestions appear on your screen that do not match your employment search but are linked to your previous experiences and past employers, this is because of the job boards selling & buying of traffic to companies. This means that companies can pay for their ads to appear in the search engine for anyone with slightly similar professional experience. Studies have shown that there is still a small percentage of potential employees who would apply for them and this means employers receive applicants and the job boards get paid. Sadly many job boards believe that if they increase the number of job suggestions then the application rate will be higher. However Google’s Cloud Jobs API includes an enhanced job recommendations tool which proves that multiple suggested ads, flooding the search results, are not the best way to ensure more applicants. They do this by studying job exploration and career data to recommend job positions that are linked with a candidate’s personal and professional information.

Also included in Google’s new technology is a developed mapping feature which provides job seekers with more precise results according to their location. One of the best components included in Google’s Cloud Jobs API is a commuting mapping tool so job searchers can filter out the results according to the distance of their journey in the morning. Users will also be able to like and dislike job recommendations that appear in their search results so that the job suggestion tool can provide more relevant selections for the future.

Unfortunately for the mean time Google’s service is only available for a select few job boards; Dice, CareerBuilder and Jibe. This means that for recruiters and talent acquisition teams to try out the new technology, they will have to work through one of these providers. What will be interesting to see is if this service is actually as revolutionary as they are promoting it, as there have been no case studies to support Google’s claims so far.

For both employers and job seekers, Jobboard Finder is the first decision-making tool for recruitment campaigns and job searches. By gathering tools and services that recruiters can use to search and compare employment websites from all over the world, it really is the best solution for recruitment needs and to find the best job search sites. Today recruiters can also purchase job advertisements for the media they have selected and manage their postings directly from our unique platform. Then they can rate and review the job boards they have used in the past for our community of professionals to see.